LinkedIn offers a fantastic opportunity to create real value for your business, Rob Wilmot from creative, PR and digital agency BCS will talk about his experience with LinkedIn and how he uses it every day to build, maintain, and leverage meaningful and mutually-beneficial relationships.

Rob will be joined by Claire Bicknell from accountancy firm Smith Cooper who will introduce the importance of complementing online links with good old-fashioned face-to-face networking.

Topics covered will include:

• Managing your LinkedIn profile and reputation
• Etiquette: How to maximise success in making connections, asking for introductions and recommendations
• Leveraging connections whilst being useful to others
• Building your reputation by engaging with LinkedIn groups

Agenda

5.45pm - Registration
6.15pm - Presentation starts
7.45pm - Networking on the sun terrace
9.00pm - Close

Speaker profile:

Claire Bicknell - Smith Cooper
Claire is the Business Development Director at Smith Cooper. She has spent 10 years in professional services and business development roles, particularly in the legal and accountancy sectors. Prior to these roles, Claire worked in business adminstration positions for companies ranging from Unilever, EDS, Lloyds Register ofShipping and Eli Lilley.

Rob Wilmot - BCS
Rob co-founded Freeserve in 1998 which he exited in 2001 after seeing the venture through flotation and eventual £1.6bn sale to Wanadoo. It was whilst building Freeserve that Rob first became interested in social networking (it just wasn't called that back then). Now, as a director of BCS, Rob evangelises about social media and helps clients navigate the possibilities and potential pitfalls of this social phenomenon.

Rob is also an executive and non-executive director and on a number of other company and public sector boards including serving as Chairman of Doncaster College Corporation. Rob is a Visiting Fellow at the University of Bradford within the department of Informatics and Computing where he helps with the commercialisation of research and IP.

To attend this event please RSVP to claire.bicknell@smithcooper.co.uk